Bright Horizons Family Solutions Inc (BFAM)

NYSE · Diversified Consumer Services

54.98
-12.00 (-17.92%)
Updated Oct 31, 11:16 PM ET
AI Rating
Hold
Overall Score
41
Trend
3
Momentum
75
Risk
56

Scores are generated from technical indicators for educational purposes and are not a recommendation to buy or sell.

Price history

Daily closes and volume
Oct 15, 2025 260 sessions Oct 27, 2026

AI Analysis

Bright Horizons Family Solutions Inc is trading at $54.98, down 17.92% on the session. The 50 day average sits at $68.90 and the 200 day at $74.63, which puts the stock in a downtrend. RSI is at 54.1, which reads as neutral, and MACD is bullish crossover. Volume is above average.

The nearest support is around $69.97 with resistance near $72.01, so that band frames the current range. Average daily movement is roughly $2.43, or about 4.4% of the share price, which is what any stop placement has to allow for. The overall health score of 41 out of 100 combines a trend score of 3, momentum of 75 and a risk score of 56.

Technical indicators

RSI (14)
54.1
neutral
MACD
0.959
bullish crossover
SMA 20
68.43
SMA 50
68.90
SMA 200
74.63
downtrend
ATR (14)
2.43
avg daily range
Support
69.97
Resistance
72.01
Volume vs 20d
1.28x
above average
Volatility
39.0%
annualised
1 month
+10.72%
3 months
-14.66%

About Bright Horizons Family Solutions Inc

Bright Horizons Family Solutions Inc. provides early education and childcare, comprehensive back-up care, educational advisory, and other workplace solutions services for employers and families in the United States, Puerto Rico, the United Kingdom, the Netherlands, Australia, and India. It operates in three segments: Full-Service Center-Based Child Care, Back-Up Care, and Educational Advisory services. The Full-Service Center-Based Child Care segment offers traditional center-based early education and childcare, preschool, and elementary education services. The Back-Up Care segment provides center-based back-up childcare, in-home child and senior care, school-age programs, camps, tutoring, pet care, and self-sourced reimbursed care services, as well as sittercity, an online marketplace for families and caregivers through early education and childcare centers, school-age programs and in-home care providers, the back-up care network, and other providers. The Educational Advisory services segment offers tuition assistance and student loan repayment program management, workforce education, and related educational consulting services, as well as college admissions and college financial advisory services. The company was formerly known as Bright Horizons Solutions Corp. and changed its name to Bright Horizons Family Solutions Inc. in July 2012. Bright Horizons Family Solutions Inc. was founded in 1986 and is headquartered in Newton, Massachusetts.

Company website

Stay Ahead of the Market

Get daily AI insights, market updates, and trade opportunities delivered to your inbox.