Reformation Inc. (REF)

NYSE · Apparel Retail

15.82
-0.40 (-2.47%)
Updated Oct 31, 8:57 PM ET
AI Rating
Buy
Overall Score
64
Trend
64
Momentum
88
Risk
32

Scores are generated from technical indicators for educational purposes and are not a recommendation to buy or sell.

Price history

Daily closes and volume
Jul 30, 2026 66 sessions Oct 30, 2026

AI Analysis

Reformation Inc. is trading at $15.82, down 2.47% on the session. The 50 day average sits at $14.03 and the 200 day at $n/a, which puts the stock in a mixed technical position. RSI is at 61.5, which reads as strong, and MACD is bullish crossover. Volume is below average.

The nearest support is around $13.23 with resistance near $16.16, so that band frames the current range. Average daily movement is roughly $0.89, or about 5.6% of the share price, which is what any stop placement has to allow for. The overall health score of 64 out of 100 combines a trend score of 64, momentum of 88 and a risk score of 32.

Technical indicators

RSI (14)
61.5
strong
MACD
0.602
bullish crossover
SMA 20
14.45
SMA 50
14.03
SMA 200
--
unknown
ATR (14)
0.89
avg daily range
Support
13.23
Resistance
16.16
Volume vs 20d
0.68x
below average
Volatility
52.3%
annualised
1 month
+24.57%
3 months
-6.06%

About Reformation Inc.

Reformation Inc. manufactures and sells sustainable women's clothing and accessories in the United States and Internationally. It offers dresses, tops, pants, skirts, shorts, jeans, sweaters, shoes, jumpsuits, two-piece sets, outerwear, sleep and loungewear, swimwear, and accessories. The company also offers wedding collection. It retails its product through website, online channels, and stores, well as through wholesalers and other channels. The company was formerly known as REF Topco, Inc. and changed its name to Reformation Inc. in April 2025. Reformation Inc. was founded in 2009 and is headquartered in Vernon, California.

Company website

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